Multichannel Merchant | Covering aspects of marketing through catalogs, direct and online channels

J.C. Penney's Pricing and Merchandising Strategy is Too Little, Too Late

Robert Passikoff, president of loyalty marketing firm Brand Keys, doesn’t think J.C. Penney's announced plans to transform its shopping experience is enough to save the struggling retailer. Here's why Passikoff thinks the retailer needs to do more than change its logo and slash its prices....

Clear and Compelling Video Thumbnails Can Boost SEO Rankings

5 Things That Will Enhance Your Social Commerce Presence (and Increase Sales too)

4 Tips for Integrating Inserts and Social Media

Kohl's to Open New Ecommerce Distribution Center in Texas

Why Merchants Now Need Google+ Presence

How to Reduce the Order Management System Learning Curve

4 Ways to Boost Your Customer Experience Management Program

Lessons You Can Learn From Zappos' Data Breach

Attend the only conference exclusively about every area of DTC Operations & Fulfillment. Including multiple facility tours: Visit FedEx Hubs, 1-800-Flowers, Medtronics, and more!

May 2-3, 2012
Memphis Cook Convention Center
Memphis, Tennessee

View Summit Details, Tour Info, and Register Here!
Save $200 if you register before February 22!