EDITORS' PICKS
EcommerceFREE tools from GoogleGoogle isn't really in the search business, it's in the data business. Search just happens to be the company's most popular free product... 
Ops and FulfillmentNegotiating parcel contracts for 2010With the 2010 FedEx and UPS general rate increases now implemented, many shippers are feeling the squeeze on their transportation dollars... 
Print ChannelDesign that takes the cakeVeryVera sells all sorts of foods, from hors d'oeuvres and salads to casseroles and quiches. But its real bread and butter is cake... |
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FROM THE MAGAZINE
March 2010A Green ThumbWho knew dirt-free indoor garden kits could be such a hot commodity? They're also a great direct marketing product, which is why AeroGrow International... By Jim Tierney Variable data printing updateTrue print personalization — namely, customized catalogs and other tailored direct mail communications — was supposed to be the next big thing five years ago... By Tim Parry Digital prospecting takes holdIt's no secret that marketers have smaller budgets to acquire or retain customers these days. According to a July study by the Association of National Advertisers... By Curt Barry Managing your fulfillment folksLabor costs have increased by 10% to 15% during the past five years, according to our research. But the measure of true productivity... |
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