Shipping/Delivery ARCHIVE

No Peace, No Profits  Mar 01, 2003 10:30 PM By MCM staff

Aside from the fact that I really don’t like to shop, I made an extra effort to avoid the mall scene over the holidays, and I was not alone. Market research

Opinion and Response  Mar 01, 2003 10:30 PM By MCM staff

HAVING HIS SAY Steve Sorensen, menswear copy director of Warren, PA-based Blair Corp., on the importance of copy voice. Her voice was ever soft, gentle,

Operations and Management: Sophisticated Self-Service  Mar 01, 2003 10:30 PM By MCM staff

If you’ve ever subscribed to the Book of the Month Club, you’re familiar with auto-replenishment: The customer places one order and then takes delivery

Short Takes: Catch a (Paper) Tiger By the Tail  Feb 01, 2003 10:30 PM By Rama Ramaswami

WHAT WOULD YOU DO if you wanted to save 851,000 tons of wood? Or 2.1 billion gallons of waste water? Just ask your favorite catalog company to switch

Short Takes: Bombs Away!  Feb 01, 2003 10:30 PM By David Pluviose

THE HARSH REALITY of pink slips flying, combined with the potential for American bombs dropping on Baghdad, kept nervous shoppers out of the malls in

Storehouse: Sears, REI Top List of Multichannel Gurus  Feb 01, 2003 10:30 PM By Rama Ramaswami

Two merchants with vastly different products have succeeded remarkably well at multichannel operations because of important attributes they have in common,

CRM at the crossroads  Feb 01, 2003 10:30 PM By Jeff Morris

The good news is, it’s February! OK, that may not seem like much, but think of it: This means you’ve survived the Big Holiday Shopping Season (such as

A Taxing Treasure  Feb 01, 2003 10:30 PM By Bennett Voyles

I WAS IN VENICE RECENTLY, feeling a little glum because I couldn’t think of anything America has produced that could rival such a beautiful, mysterious

Opinion & Response  Feb 01, 2003 10:30 PM By MCM staff

A Site for Sore Eyes We thoroughly enjoyed your article Keeping Content in Context (December). We recently redesigned our Website to make it easier for

Tipping Point  Jan 01, 2003 10:30 PM By Barbara Arnn

Technology does not have a life of its own. That seems to be the message of a new forecast from Forrester Research describing a statistical pattern that






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