“Has the recent downturn in Internet stocks affected your business?”I don’t believe we’ve been affected at all, to tell the truth. We see no signs of
With its front cover, Silver Award winner Orvis Gift & Home transports readers to a warm country setting. After all, who can resist Orvis’s adorable cover
XML is a hot favorite for e-commerce transactions, but universal usage standards remain elusiveA pianist can rely on hours of practice and his own neural
While a number of catalogs such as SelfCare and Patagonia have sold organic-fiber products for years, many smaller mailers selling organic clothing are
When customer satisfaction is at stake, it doesn’t pay to stand out from the crowd. How to ensure that vendors comply with performance requirementsThe
According to the Annual Catalog Awards judging panel, Patagonia’s new catalog does a number of things to distinguish itself from other sportswear books.
Mailers say no to e-tailer inserts Catalogers prefer to stick with the programs of their peers With the Internet offering a viable new channel for remote
“How cute!” exclaimed a judge upon seeing the snow-speckled black Lab puppy on the cover of Orvis’s fall Sporting Tradition catalog. The cover is compelling
Just as online retailers are getting the hang of the physical aspects of fulfillment, along comes another surprise: the sheer expense of the whole business.
In years past, the Catalog of the Year was actually awarded to the cataloger of the year: the catalog company that best exemplified the qualities necessary