Donald Mokrynski, chairman of list firm Mokrynski & Associates, has been named this year’s DMA List Leader of the Year. He will be honored at a dinner on Aug. 11 in New York during the DMA List Vision Conference.
“Don’s company has been in the forefront of the list business for more than 25 years, and every cataloger knows Don Mokrynski and the lists and mailers Mokrynski & Associates represents,” Linda Huntoon, chair of The DMA List and Database Council, and executive vice president of list firm Direct Media, said in a statement. “Many of us have become successful in our own business practices using Don Mokrynski’s patterns as a model.”