Nearly Half of U.S. Adults Have Placed an Online Order

New York–Nearly half of the U.S. adult population–or 100.2 million people–say they’ve made an online purchase, according to Nielsen/NetRatings and Harris Interactive. Specifically, 48.2% of all Americans 18 and older have placed product or service orders online. And more than 81% of all adults with Web access have made a purchase online since they started using the Internet, according to the survey.