Earlier this week I realized my hair straightener that I have had for two years had died. Without any forewarning, so of course I came to work with what I felt was a heavy mop on my head, (women with thick hair reading this totally understand what I am talking about). The hair straightener had lived out its two-year warranty.
So of course, I needed to get a new one. Now let me be honest, I hardly shop online, I am still old-fashioned 32-year-old when it comes to making a purchase, I go to the store. However, with this instance I shop online.
Why do I shop online for this product? Well first my friends recommended the specific website Folica.com. This is where my path to a new hair straightener purchase begins.
Let me start off by saying that I am a returning customer, I had purchased a hair straightener through this site before, so naturally as a customer I will come back to what I know worked well the first time around. Because I trusted the website, I loved the product and others swear by it as well.
Now, I could have easily gone to the nearest beauty supply store or Target or Walmart and got a hair straightener, but I am loyal to what I know works for me. If I am loyal to a brand or a website, you have me forever. It’s like the brand or website become lifelong friends.
Upon entering the website, I immediately knew which brand I wanted for my hair straightener. However, even though I knew exactly what I wanted I still shopped around to see what else was out there. I looked at other brands, read customer reviews, how many stars each product got and compared prices.
I even texted friends and asked them what they used even though I already knew which brand I was going with. After all of that, I used the search bar because I wanted to see what the various hair tools within the brand I was choosing was available to me, was there a hair straightener better than the one I had?
I finally made a decision, picked a specific straightener and immediately was informed I was eligible for two-day free shipping because I had purchased an item over $75. Sweet! I would have my hair straightener by the weekend! On top of it, the website sent me two free gifts with my purchase as a way to say thank you for shopping at Folica.com.
And aside from telling me on their website that they were doing this, they reminded me with an email hours after I had gone through the purchase and received a confirmation letter.
I am so excited that I will have my new hair straightener by Friday of this week!