The Keys to a Successful Drop Shipping Program

In the face of relentless pressure from Amazon and a highly competitive environment overall, retailers are continually seeking ways to cut costs, gain efficiencies and meet rising consumer expectations. One of the main tools in this arsenal is drop shipping, allowing retailers to have products shipped directly from the manufacturer or brand, saving on inventory costs while significantly broadening their offerings.

In this MCM Executive Summary, hear from executives at QVC, Wayfair, Staples and eBags about how they set up and maintain successful drop shipping operations, including:

  • Special Report CoverVendor selection, requirements, setup and management
  • How to maintain the customer experience and protect your brand by working closely with drop shipping partners
  • The importance of technology integration and data sharing
  • The logistics of drop shipping, including third party freight billing


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Special Report: Unifying the Brand and Marketing Experience

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