ecommerce-transaction-1-300

March 31, 2016




5 Reasons Why Brands Can’t Measure DTC Channels By Sales Alone

We’ve all heard the trope that the customer comes first and the customer is always right. In spite of this, many brands are fixated on simply enabling transactions and scoring sales, which just isn’t enough. This holds especially …

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In Blog, Ecommerce

HBCLogo-300

January 7, 2016




Hudson’s Bay Company to Acquire Gilt

Hudson’s Bay Company announced that it has entered into a definitive agreement to acquire Gilt Groupe Holdings, Inc. for $250 million in cash, subject to customary requirements.

This transaction reflects HBC’s ongoing focus on advancing its all-channel model while continuing …

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In News

social-media-icons-keyboard-300

March 7, 2016




What’s Next For Brands’ Social Marketing Strategies?

It’s no secret that social media can shape consumer behavior. After all, nearly half of Americans (47%) say Facebook has the greatest impact on purchase behavior (compared to 24% in 2011). And 50% of all Americans have a Facebook account.

It also feels …

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In Blog, Marketing

newell-rubbermaid-jarden-corporation

December 14, 2015




Newell Rubbermaid Will Acquire Jarden Corporation for $15.4 Billion

Newell Rubbermaid and Jarden Corporation today announced that they have entered into a definitive agreement to combine the two companies. The transaction creates a $16 billion consumer goods company to be named Newell Brands, with a portfolio of leading brands in …

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In News, PR Newswire

November 23, 2015




Dematic to Acquire Reddwerks

ATLANTA–(BUSINESS WIRE)–Dematic, a leading global supplier of integrated automated technology, software and services to optimize the supply chain, announced today an agreement to acquire Reddwerks Corporation, a leading innovator of Warehouse Execution Software (WES) that provides customers with …

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In News, Operations & Fulfillment

mobile-transaction-300

February 22, 2016




3 New Rules for Winning at Ecommerce in 2016

In 2008, when Mary Meeker predicted mobile would overtake the traditional web by 2014, few anticipated that would mean use would grow from 400 million users to 1.6 billion in 2015. In Mary’s latest edition of the KPCB Internet trends publication, she continues to …

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In Blog, Ecommerce

the-week-that-was-300

February 19, 2016




Week in Review: Ecommerce Sales Outpaced Store Growth

Ecommerce sales grew 15.8% in 2015, which far outpaced the growth of sales at bricks-and-mortar stores, according to Multichannel Merchant’s MCM Outlook 2016 survey.

According to the MCM Outlook 2016 results, bricks-and-mortar store sales grew just 4% in 2015.

MCM Outlook 2016 also revealed that the …

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In News, PR Newswire

Ingram Micro, Docdata, third-party logistics, 3PL, ecommerce fulfillment

October 14, 2015




Ingram Micro To Acquire Dutch Ecommerce Firm Docdata

Technology and supply chain solutions firm Ingram Micro said it plans to acquire Docdata, a Dutch provider of order fulfillment, returns logistics and online payment services, for $175 million. The deal is expected to close near the end of the fourth …

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In Fulfillment, News

acquisition-300

August 20, 2015




Oracle to Acquire Maxymiser

Oracle announced that it has signed an agreement to acquire Maxymiser, a provider of cloud-based software that enables marketers to test, target and personalize what a customer sees on a web page or mobile app, substantially increasing engagement and revenue, …

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In Marketing, News

the-week-that-was-300

January 14, 2016




Week in Review: The Omnichannel Conundrum

Pureplay ecommerce retailers are disadvantaged by the high cost of marketing and shipping, making their business model challenging and ultimately unsustainable in the long-term, according to a report released this week by L2.

By contrast, the report finds that online …

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In News

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