July 31, 2012




Lands End Gets Ready for Back-to-School Shopping

Want a mom’s perspective of #LandsEnd innovations for Back to School this year? Take a look: youtu.be/teuCgIIkNYU — LandsEnd (@LandsEnd) July 30, 2012

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In multichannelmerchant.com/tweet-of-the-day, Retail

back_to_school_chalk_board_300

August 22, 2013




IBM Says Mobile Sparks Back-to-School Sales

Online sales saw significant gains for back-to-school in July and through the third week of August, according to a recent IBM Digital Analytics Benchmark report.   IBM attributed back-to-school gains to double-digit growth in mobile sales.

Department stores in particular saw …

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In Ecommerce, Mobile

Textbooksimage

August 12, 2013




Textbooks Makes Top 10 Back-to-School List

The search term “textbooks” was the top searched keyword for back-to-school, according to a blog post by AdGooroo who decided to examine paid search trends from last summer to predict the 2013 back-to-school retail season.

AdGooroo examined 318 back-to-school terms.  Each of …

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In Ecommerce, Must Reads

crosschannel-devices-full

August 12, 2013




Teens Ask For Gadgets As They Head Back-to-School

Teenagers are headed back-to-school tech savvy and ready to go,  after a recent back-to-school survey found that teenagers are focused on gadgets such as smartphones, laptops and tablets.

According to the 2013 Back-to-School Survey, which was first reported by Yahoo, 15% of …

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In Ecommerce, eCommerce

back-to-school, retail, online retail, shipping/delivery, shipping, shipping options

August 8, 2013




Merchants Get Creative for Back-to-School

Merchants are in the midst of the back-to-school rush and are finding various ways to promote this busy time of the year.

Kathy Grannis, Sr. director of media relations for the National Retail Federation, said merchants are expected to be …

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In Ecommerce, Mobile

JCP Screenshot

August 5, 2013




J.C. Penney Sees Online Growth for Back-to-School

What a difference a year makes. J.C. Penney, which faced customer backlash, slumping sales, and the stepping down of CEO Ron Johnson, has now become one of the top online shopping destinations for back-to-school sales, according to reports.

Sitting …

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In Cross Channel, Ecommerce

back_to_school_chalk_board_300

July 31, 2013




3 Tips to Help Boost Back-to-School Sales

Even though a majority of merchants already have their back-to-school game plan in place, it’s still not too late to make the most out of the $72.5 billion shopping season, according to a recent Shopatron blog post.

The back-to-school season …

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In Cross Channel, Ecommerce

back-to-school, retail, online retail, shipping/delivery, shipping, shipping options

July 30, 2013




NRF Survey Sees Decrease in Back-to-School Spending This Year

It’s that time of year again, back-to-school, and according to the National Retail Federation families with school-age children will spend less this year.

According to a press release by the NRF, families are expected to spend an average of $634.78 …

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In Analytics, Data & Analytics

back-to-school, retail, online retail, shipping/delivery, shipping, shipping options

July 25, 2013




Shoppers Looking for Back-to-School Sales

Consumers Plan to Spend Smarter and Look for Sales this Back-to-School Season, According to PriceGrabber® SurveyClassic School Supplies and Clothing Top Back-to-School Shopping Lists Download image Download image Back-to-School 2013 Shopping Trends. (PRNewsFoto/PriceGrabber) LOS ANGELES, July 25, 2013 /PRNewswire/ — PriceGrabber, a …

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In Ecommerce, PR Newswire

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