Each year it seems as though the ramp up to holiday season starts earlier for merchants, likely as retailers truly understand the implications are strong – and conversely poor – seasonal performance can have on the businesses’ bottom line.
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Gap Inc. is adding a new wrinkle to the customer experience this holiday season with a tool that allows recipients to customize their gift from Banana Republic or Athleta and have it sent to their home, or opt for another gift entirely.
Having unified data was crucial for Southern lifestyle apparel brand, Draper James, a brand launched in 2015 by actress Reese Witherspoon. Here is what Draper James did to make its products visible across channels.
While things look dire in physical retail, investments in omnichannel are paying off for some traditional retailers. There are similarities in the playbook across a diverse group of companies, including aligning physical stores with the ecommerce channel, investing in private brands, and aggressively expanding product assortment. See how some of the leaders are staying ahead of the curve.
Retail omnichannel processes have been put to the test in recent years. Convenience options such as buy online, pick up in store (BOPIS) and ship from store put additional pressure on overburdened store processes and personnel, resulting in missed orders and unhappy shoppers. Here are some factors to consider when evaluating an RFID solution.
NEW YORK CITY – September 13, 2017 – PlaceIQ, the company building a new model of consumer behavior with location data and insights, today announced the release of an independent research study … Continue Reading →
ATLANTA, September 6, 2017 – Aptos, Inc., a recognized market leader in retail technology solutions, today announced iconic surf lifestyle company Billabong International Limited has selected the Aptos Singular Commerce … Continue Reading →
It’s no secret that there’s a disconnect between the way brands communicate with prospects across channels – and the way prospects actually want brands to communicate with them. Here are three ways to have a seamless omnichannel experience.
It’s no secret that Generation Z consumers (aged approximately 13-21) are highly connected and digitally immersed. Here are ways you can master your omnichannel strategy for this young demographic.
BJ’s Wholesale Club announced the launch of a new desktop website in an effort to make it easier for customers to research products and manage their membership. Here are some of the features what they mean for BJ’s Wholesale Club.