SnapParcelInfographic-300

March 15, 2016




The Rise of Social Media in Online Retail

While social media only accounts for a small portion of total retail sales, it still has a major impact on a customer’s buying and shopping behavior.
This infographic by SnapParcel, offers a variety of statistics and figures about social media …

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In Infographics, Marketing

virtual-reality-300

April 19, 2016




How Ecommerce is Keeping it Real with Virtual and Augmented Reality

2016 may well be remembered as the year of ecommerce. Walmart – once the brick-and-mortar retailer par excellence – has announced plans to dump $2 billion into its online efforts. Meanwhile, Amazon has eclipsed Walmart’s valuation and online sales of consumer …

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In Blog, Ecommerce

handshake

April 19, 2016




Achieving Online Success with an Ecommerce Partner

Year after year, more shoppers are making purchases online and through their mobile devices. According to the “Quarterly Retail Ecommerce Sales 2nd Quarter 2015” report by the Department of Commerce, ecommerce sales in the United States increased 14.1 percent in the second …

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In Blog, Ecommerce

Help Wanted

April 18, 2016




Help Wanted: Macy’s, Kohl’s & Old Navy Look for New Marketing Heads

The “Help Wanted” signs have gone up at Macy’s, Kohl’s, and Old Navy, who are all looking for new heads of their respective marketing departments.

Martine Reardon, Macy’s chief marketing officer, has decided to leave the company, effective May 13, …

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In Executive, Leadership Team

mobile-commerce-mobile-apps-300

April 18, 2016




How Proper Preparation Can Maximize Your Digital Advertising Campaign

More and more consumers are participating in the modern digital landscape, using the internet to do everything from shop for groceries and electronics, to maintaining social relationships and consuming news. According to Pew, 67% of American homes had broadband connection in 2015, …

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In Blog, Marketing

staples_fb_messenger_2_300

April 15, 2016




Why the New Facebook Messenger Bot will Lead a Customer Experience Revolution

[caption id="attachment_83009" align="alignright" width="142"] Staples is an early adopter of the new Facebook Messenger chatbot. (Click to enlarge)[/caption]

Mark Zuckerberg launched Facebook Messenger’s chatbot revolution Monday at the Facebook F8 conference with the launch of bots for …

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In customer experience, Ecommerce

SocialMediaIcon-300

March 21, 2016




How Social Customer Service Affects Your Bottom Line

Happy customers are central to a successful business. That holds true whether you run a mom and pop shop or a national retail chain. So it should come as no surprise that social customer service has the power to impact …

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In Blog, Contact Center

mobile commerce

April 7, 2016




Capitalizing on Mobile Content Consumption Without Killing UX

Mobile content consumption has skyrocketed over the past four years, and retailers, publishers and advertisers are wisely diving in to make the most of it both editorially and financially. But if the current backlash against digital ads on the desktop …

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In Blog, customer experience

Enterprise Resource Planning, ERP, order management, order management system, operations and fulfillment, retail operations

April 7, 2016




Meeting Direct-to-Customer Order Fulfillment Demands

The consumer appetite for next-day and same-day order fulfillment can stretch DCs to their limits. DCs with processes and procedures in place to drive efficiency for wave-based batch picking throughput must address new challenges presented by direct-to-consumer (DTC) and ecommerce …

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In Blog, Fulfillment

subscription box

April 7, 2016




How to Box Your Brand with a Subscription Service

Visits to leading subscription box sites like Birchbox, Blue Apron and Loot are up nearly 3,000% during the last three years, according to Hitwise data. For consumers who came of age in the digital era, subscriptions models are typically for electronic …

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In Blog, Fulfillment

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