question-300

January 20, 2016




How are companies integrating social media in the contact center?

As retailers strive to deliver on improved customer experience, one area they are concentrating on is integrating social media into their contact centers.

In the articles, session, and video below, we have pulled together some top resources for you to …

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In Operations & Fulfillment

January 19, 2016




How are companies integrating social media in the contact center?

As retailers strive to deliver on improved customer experience, one area they are concentrating on is integrating social media into their contact centers.   In the articles, session, and video below we have pulled together some top resources for you to …

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In Uncategorized

TurtleWax-300

February 4, 2016




Consumer-generated Content Proves Successful for Turtle Wax

Turtle Wax drove 1.3 million page views with its content when it added consumer-generated content to its website. The goal for Turtle Wax was to transform a static website into a dynamic place where showcasing its products was a priority.

Prior …

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In Engagement, Marketing

the-week-that-was-300

February 4, 2016




Week in Review: The Great Amazon Retail Store Mystery Solved

Amazon was going to keep its store expansion plans a mystery. And Jeff Bezos would have gotten away with it, too, if it wasn’t for those meddling CEOs…

General Growth Properties CEO Sandeep Mathrani spilled the beans Tuesday during its 4…

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In Data & Analytics, Ecommerce

ContainerStore

February 4, 2016




The Container Store Debuts Video Contest on YouTube

The Container Store debuts winners of a crowd sourced video contest on its YouTube Channel – www.YouTube.com/ContainerStore. Filmmakers were challenged to create videos capturing the spirit of the company’s shopping experience and new offerings – including POP! (…

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In Marketing, Must Reads

global ecommerce

January 25, 2016




Top 10 Ways Marketing Will Be Smarter and More Personalized in 2016

In 2016 and beyond, mobile engagement and marketing is moving towards reaching the individual consumer, at scale.

According to a recent report from Forrester Research, 1:1 mobile moments pervade through all stages of the customer life cycle, and with industries such as …

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In Blog, Marketing

social-media-icons-ipad-300

December 2, 2015




Social Media in Japan: A Primer

Maintaining social media accounts for marketing and customer service is a “must-have” for businesses these days. Of course, this best practice—and the value it generates for businesses—extends far beyond English-speaking countries.

Globally speaking, not all social networks are …

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In Blog, Global

christmas-social-media-twitter-300

November 30, 2015




How To Mount the Most Successful Holiday Campaigns on Social Media Platforms

eMarketer estimates that US holiday retail sales in November and December 2015 will increase 5.7% year-over-year to $885.7 billion, with e-commerce accounting for 9.0%. Mobile will contribute to this growth as consumers become more comfortable purchasing on smartphones; in fact, mobile commerce sales are …

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In Marketing, Must Reads

2016-new-year

January 16, 2016




Retail Trends 2016: Death Knell for Brick and Mortar, While Mobile Takes Off

With 2016 upon us, it’s a good time to look ahead a four key retail trends gathering momentum in the new year, what drastic changes the industry will see and what cool new technologies shoppers will be able to take …

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In Blog, Ecommerce

the-week-that-was-300

January 14, 2016




Week in Review: The Omnichannel Conundrum

Pureplay ecommerce retailers are disadvantaged by the high cost of marketing and shipping, making their business model challenging and ultimately unsustainable in the long-term, according to a report released this week by L2.

By contrast, the report finds that online …

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In News

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