Social Media and Customer Care Managers, Part 1

| Linda Schellenger

The critical news for the customer care industry is that word-of-mouth marketing has found a brighter beam on the radar screens of marketing professionals in recent years with the growth of new and social media.

Secrets to social media success

| Larry Becker

If you’re the Web strategist in your organization, you’ve been hearing questions like these more often. The answers don’t necessarily involve cataloging

How to Benefit from Social Media

| Adam Weinroth

Savvy multichannel merchants use social media to connect with consumers. They know that one of the best ways to build a community is to create a dialog with customers

Social Media and Search

| MCM staff

The search marketing industry is changing, namely because most of the major search engines are indexing social media sites. What does that mean to you?