Andrew Hodes

ahodes@inetu.com

holiday shopping, 2014 holiday season, 2014 holiday shopping, UPS, FedEx, National Retail Federation, NRF, retail, ecommerce, Shipping/Delivery. Operations and Fulfillment

Lessons Learned from the 2013 Holiday Season

| Andrew Hodes

Retail marketers have been busy examining the results of their holiday initiatives to reflect on what worked, what didn’t and what can be improved. From a technology perspective, here are three of the most poignant lessons that can provide valuable guidance for retail marketers in the coming year.