ecommerce, ecommerce security, credit cards, credit card payments, online security, data security, PCI, Payment Card Industry, payment card data, PCI standards, online payments

A Guide to Combating High Credit Card Decline Rates

| MCM Staff

For an online merchant, the most important measure of success is almost always the conversion rate: the more customers complete the checkout, the higher your revenues. But there is an equally significant metric that many merchants struggle with, that can impact your business: decline rates. Here are some ways businesses can combat credit card decline rates to ensure success.

3 Tips to Get the Most Out of Onsite Marketing Efforts

| MCM Staff

Attracting shoppers to your ecommerce website can be challenging and while marketers want to attract customers to buy something, it is also about the overall shopping experience. Here are three tips to get the most out of your onsite marketing efforts.

Dragon Boat

Amazon Shuts Down Quidsi

| MCM Staff

Amazon announced it is shutting down Quidsi, the parent company to ecommerce sites Soaps.com, Diapers.com and others. See what this will mean for the ecommerce sites under the Quidsi company.

customer service, customer experience, call center, customer service reps

How Retailers Can Better Leverage Vendors

| MCM Staff

Take a moment to think about your ideal customer. The easy answer might be “the person who spends the most money,” but there’s really so much more that composes an ideal customer. Here is how you can choose the right vendors to fit all the needs of the customer.