Bart Mroz

Co-Founder and CEO

bart@suomheavy.com

 Bart Mroz is the co-founder and CEO of SUMO Heavy, a digital commerce consulting and strategy firm. He is a serial entrepreneur with over a decade of business management and technology experience. Mroz was a founding partner of multiple consulting companies and a thought leader who has been published in top eCommerce publications including Internet Retailer and AdExchanger. Prior to founding SUMO Heavy, Mroz was a partner at round3 media, a creative e-commerce agency, as well as owner and managing director of SimplyHelp, an IT firm based in Philadelphia.

A Team-First Approach to Smart Retail Holiday Planning

| Bart Mroz

With the holiday season accounting for so much of a retailer’s annual sales, as much as 30% to 40%, achieving the highest possible holiday ROI is crucial. Here is what you need to know when it comes to planning your holiday strategy.