A strong customer experience is the best way for retailers to cultivate positive consumer opinion. While that may seem turnkey, consumers’ expectations are constantly rising; no longer can a brand provide the best customer experience within their industry – the experience must transcend through verticals and be the best ever, period. Here are six ways to gain lean UX success.
Bryan Ennis is Vice President of Product at CarMax. He first joined the team in 1996 where he started out as a buyer in training. Prior to his current role as VP, he’s served as the purchasing manager for multiple CarMax locations across the Eastern U.S. Currently, Bryan manages the alignment of CarMax’s Digital, SET and IT teams with a focus on product development and goal of providing an unparalleled customer and associate experience.