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A great mobile experience is just one part of the customer-centric strategy that the smartest brands are using every day. The customer, after all, is the driving force behind all of the great holiday numbers we’ve seen. Here are some key customer experience issues that will keep customers coming back to your site on any channel.
Ecommerce companies that invest in shipping extras, such as speedy delivery times, vast fulfillment networks and free shipping are seeing surprising returns through customer loyalty, referrals and positive reviews. So what’s holding the rest back?
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