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Post By Daniela Forte


The Limited Launches “Backroom at The Limited” Concept Store  May 02, 2016 3:45 PM By Daniela Forte

The Limited announced the launch of its new concept store, “Backroom at The Limited.” The brand boasts that it is different from “The Limited” and “The Limited Outlet” stores.

1-800-Flowers.com Allows Customers to Order on Amazon Alexa  Apr 28, 2016 10:56 AM By Daniela Forte

1-800-Flowers announced it will offer customers the option to order floral gifts using Amazon Alexa on the Echo, Echo Bot, Amazon Tap and Fire TV, just in time for Mother’s Day. See how 1-800-Flowers.com will benefit from using Amazon Alexa.

Vibes WalletAds Offers Frictionless Experience for Pep Boys  Apr 28, 2016 10:28 AM By Daniela Forte

Pep Boys has seen incremental revenue growth when it implemented WalletAds campaigns helping the brand’s mobile advertising business. See how Vibes WalletAds helped Pep Boys with their business.

12 Fails When Growing Your Global Ecommerce Business  Apr 26, 2016 1:42 PM By Daniela Forte

Going global with your business is no easy task and so often retailers will make the leap without taking the necessary precautions needed when going global with their business. This can and often leads to epic failures. Here is a list of 12 fails that brands could fall victim if they are not careful.

The Impact of Poor Product Content  Apr 20, 2016 11:01 AM By Daniela Forte

Product content can have an impact on online sales. This infographic by Shotfarm unveils that 78% of consumers said product information is very important, while 42% of consumers have returned an online purchase in the past year due to poor product content.

Catalogs: An Engaging Sales Driver  Mar 21, 2016 1:21 PM By Daniela Forte

The catalog is not only a sales driver, but a vehicle for branding, inspiration and engagement. See what results were garnered with the MCM Outlook 2016 on catalogs.

Using Instagram for (Brand) Fun and Profit  Mar 17, 2016 5:08 PM By Daniela Forte

Instagram is an excellent social media platform for beautiful imagery and a chance to have fun with your brand. So it is no wonder brands have caught on and are engaging with shoppers through this platform. Here are a few brands that are getting it right when it comes to marketing their brand on Instagram.

The Rise of Social Media in Online Retail  Mar 15, 2016 1:55 PM By Daniela Forte

Social media is just a small portion of the overall shopping experience for customers, but it has a huge impact on how a customer engages with the brand. This infographic by SnapParcel offers some exciting statistics and facts about social media and the consumer behavior.

TaylorMade Sees Online Conversion Rate Success with Brand Advocates  Mar 15, 2016 11:00 AM By Daniela Forte

Harnessing the power of brand advocates is a great way to gain new customers to your brand. See how TaylorMade used the power of brand advocates to create engagement with the customer.

Qualitative Feedback Helps Brands Create Better Customer Experiences  Mar 03, 2016 10:44 AM By Daniela Forte

Feedback can go a long way in order to connect a brand to its customers. That is why it is so imperative to create that connection in order to have a long-lasting relationship with your customer. Here is how several brands are connecting with the customer.

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