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Post By Daniela Forte

Williams-Sonoma Sees 15.3% Increase in Direct-to-customer  Sep 03, 2013 3:03 PM By Daniela Forte

Williams-Sonoma Inc. reported that its direct-to-customer net revenues increased for the second quarter to 15.3% to $478 million from $414 million in 2012, according to a press release.

Lowe’s Completes Acquisition of Orchard Supply Hardware  Sep 03, 2013 2:08 PM By Daniela Forte

Lowe’s Companies announced the completion of its acquisition of Orchard Supply Hardware on Aug. 30. The acquisition, which includes 72 Orchard Supply stores, is valued at $205 million, according to a press release.

What to Consider With International Shipping  Sep 03, 2013 11:02 AM By Daniela Forte

Considering international shipping may not be an easy decision to make. Before you embark on the overseas journey, industry experts offer these four tips to help make the choice a bit easier.

5 Ways to Attract the Mobile Shopper  Aug 29, 2013 5:27 PM By Daniela Forte

There are different ways merchants can attract the mobile shopper, but it may take a little work. In a recent interview at IRCE 2013, Ken Burke, founder and executive chairman of Marketlive, offered 5 ways merchants can begin attracting consumers via mobile devices.

Why Bare Necessities Breaks Down Shoppers by Device  Aug 29, 2013 5:05 PM By Daniela Forte

When thinking of ways to attract the mobile shopper, Bare Necessities’ chief marketing officer Jay Dunn is looking at it from a different perspective. In this video, Dunn explains why the user behavior on a smartphone differs from consumers using a tablet and consumers using a desktop or laptop.

Videos Production is Not As Daunting As It Seems  Aug 28, 2013 1:17 PM By Daniela Forte

With the holidays steadily approaching, it is important to just get a video online to boost conversion rates for your retail business. This is the advice Simon Mutlu, vice-president of sales for LiveClicker,offered during a recent interview.

BooJee Beads Gets Conversion Lift from Product Videos  Aug 28, 2013 8:30 AM By Daniela Forte

BooJee Beads, a maker of decorative lanyards and ID badge holders, saw an increase in the conversion rates of visitors who watched video after it was added to each of its product pages. Here’s how conversion rates of product pages with video differed from product pages without them.

5 Tips to Prepare for Holiday Shipping  Aug 27, 2013 10:44 AM By Daniela Forte

The holidays will be here before we know it, so as you prepare for the rush, you will want to think of proactive ways to handle shipping this year. The holidays will be here before we know it, so as you prepare for the rush, you will want to think of proactive ways to handle shipping this year. Find out ways you can create engagement, boost sales and get your site ready to master the holiday rush.

Abercrombie & Fitch Sees Growth in China  Aug 26, 2013 4:52 PM By Daniela Forte

Abercrombie & Fitch Co. reported strong growth in its direct-to-consumer business in China, according to its second quarter report.

Pet Product Merchants Differentiate Themselves to Succeed  Aug 26, 2013 10:59 AM By Daniela Forte

Pet products merchants Ruffwear, Dog is Good, Pet Lifestyle And You and Pup-Pee Solutions have found ways to differentiate themselves and succeed in business. Here’s what these four merchants are doing to differentiate themselves in the crowded pet products category.

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