Post By Daniela Forte

How Retailers Are Improving the Mobile Shopping Experience  Oct 13, 2015 3:28 PM By Daniela Forte

In the last few weeks I have come across several headlines where a retailer is either doing one of two things – launching a mobile app or redesigning their mobile site or app. See which retailers are aiming to make the mobile shopping experience a better one.

Exclusive Personalized Content Key Feature of New Alex and Ani App  Oct 12, 2015 2:52 PM By Daniela Forte

For accessories brand Alex and Ani, exclusive personalized content was the way to go when it recently launched its mobile app. See what other features are being offered in the app.

Get Ready for Black Friday and Cyber Monday Week 2015  Oct 09, 2015 11:55 AM By Daniela Forte

Black Friday and Cyber Monday Week isn’t too far away, so what can we learn from holiday 2014 when it comes to email performance that we can take with us as we enter holiday 2015?

Finish Line Introduces Exclusive Experience with Puma  Oct 09, 2015 11:32 AM By Daniela Forte

The Finish Line, Inc. has teamed up with Puma for the Puma edge at Finish Line, initially rolling out the customer experience program at 10 targeted locations and at

Shoe Carnival Scales Local Search Marketing  Oct 09, 2015 11:24 AM By Daniela Forte

Shoe Carnival is scaling its local search marketing in an effort to drive incremental in-store traffic and sales as well as improve the overall customer experience. See what plans the retailer has in place and how it will benefit the business.

The Guide to the Perfect Checkout  Oct 09, 2015 10:54 AM By Daniela Forte

The checkout closes the deal between an engaged consumer and the retailer. In this infographic by PCAPredict, retailers learn how to remove friction and take advantage of the $370 billion online sales that is predicted to be made by 2017.

Is Amazon the Search Engine for Online Shopping?  Oct 06, 2015 11:28 AM By Daniela Forte

Amazon’s dominance in the ecommerce market continues to grow rapidly over competitors, top search engines, and online retailers. See whether Amazon is the search engine for online shopping.

SLI Systems Releases Enhanced Rich Auto Complete for E-commerce Site Search  Oct 06, 2015 9:58 AM By Daniela Forte

SLI Systems announced enhancements to its SLI Rich Auto Complete solution. See what this means for retailers.

International Merchants Not Exempt from Fraud  Oct 01, 2015 11:40 AM By Daniela Forte

When it comes to fraud, international merchants are just as susceptible. See what challenges international merchants face when it comes to fraud.

Retailers React on Twitter to #FacebookDown  Sep 28, 2015 4:18 PM By Daniela Forte

For the second time in less than a week, Facebook went down. People immediately went to the next best social media platform – Twitter. Retailers contributed to the #FacebookDown Twitter fun with their own funny meme or found a way to market to customers.

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