Daniela Forte

Content Manager

[email protected] / DForteMCM

Walmart Increases Prices for Some Online Products

| Daniela Forte

Walmart started charging higher prices online than in store for some items, in an effort to offset shipping costs and drive more shoppers to its brick-and-mortar locations. See how Walmart will differentiate prices for both channels.

Adidas Launches New Mobile App

| Daniela Forte

Adidas announced the launch of its new mobile app. It offers access to products on Adidas’s ecommerce site, and is tailored to a consumer’s preference and behaviors. See what other features the mobile app offers and how it’s part of a larger initiative from the brand.