Post By Daniela Forte

How Instagram Images Enrich the Email Experience  Sep 04, 2015 1:33 PM By Daniela Forte

Social media is an active channel for marketers, in fact, 76% of emails today contain a social media button, while only 14% of emails contain social images. See how marketers can better leverage Instagram images for their brand.

Belk Sees Success with Back-to-School Sweepstakes  Sep 03, 2015 9:34 AM By Daniela Forte

Belk was able to up its engagement with returning college students during a recent Back-to-School Fashion Sweepstakes. See how the company used its social and mobile channels for the sweepstakes.

Top 10 Global Ecommerce Markets  Sep 02, 2015 2:20 PM By Daniela Forte

The 10 biggest ecommerce markets and emerging markets where ecommerce is on the cusp of taking off has China in the lead. See what other countries made the cut.

How Puts Customers First  Sep 01, 2015 4:07 PM By Daniela Forte

It is all about customer service for eyeglass startup, as the company looks to go above and beyond the call in creating a great experience. See what is doing for the customer.

Mobile and Email Drive Purchases for Retailers  Sep 01, 2015 12:02 PM By Daniela Forte

More than a quarter of all email-driven purchases were completed from a mobile device in the second quarter of this year. See what brands are doing to improve their smartphone and email experience.

Capturing Loyalty Across Generations  Sep 01, 2015 11:50 AM By Daniela Forte

In order to win customer loyalty, brands need to be strategic, relevant and compelling to customers. Loyalty however is not one-size-fits all. See why loyalty isn’t the same across generations.

Dick’s Sporting Goods Sees Ecommerce Payoff in Q2  Aug 31, 2015 2:24 PM By Daniela Forte

Ecommerce continues to pay off for Dick’s Sporting Goods. See what ecommerce plans the sporting goods retailer has planned.

Heightened Holiday Shopping Expectations Driving Retailer Preparations  Aug 31, 2015 1:29 PM By Daniela Forte

Holiday shopping 2015 is going to look a lot like last year, only more so in terms of customer expectations for faster delivery, flexibility and options, as well as a mobile-friendly experience. See what retailers and industry experts had to say about holiday 2015.

Moving Toward Mobile Shopping  Aug 31, 2015 11:22 AM By Daniela Forte

Consumers are moving away from traditional shopping methods and going to the small screen. See how you can leverage your brand for smartphone users.

Meeting Your Customer’s Expectations This Holiday Season  Aug 24, 2015 3:04 PM By Daniela Forte

Are you ready what your customers are expecting for holiday 2015? In this video, Ian MacDonald, director of ecommerce for Silver Star Brands talks about what he thinks customers will expect this holiday season.

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