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Post By Daniela Forte

Sigma Incorporates Video for Product Differentiation  Jun 26, 2014 4:07 PM By Daniela Forte

Sigma was trying to figure out how to appropriately educate consumers about its products while enhancing its brand’s credibility in an industry where visibly similar products can be different in functionality and product differentiation is a challenge.

OverstockArt.com Launches New Version of iPad Application  Jun 26, 2014 1:17 PM By Daniela Forte

OverstockArt.com re-launched its iPad app version 6.0 earlier this week, which promises a more interactive experience between the brand and customer.

How Tablets Drive Consumer Engagement  Jun 24, 2014 3:58 PM By Daniela Forte

It has become imperative for executives at every level to understand the significance of tablets and how they influence the purchasing cycle and overall consumer engagement.

The Movers and Shakers of Mobile in Retail  Jun 23, 2014 12:05 PM By Daniela Forte

Adhering to consumer expectation, retailers are making mobile a “key initiative” in 2014, according to an infographic by Shop.org. Major companies like Walmart, Amazon, Rue La La are all making mobile part of the shopping experience.

Jimmy Jazz Sees Successful Ecommerce Growth  Jun 20, 2014 1:41 PM By Daniela Forte

Since it began working with NetSuite, Jimmy Jazz has averaged 87% annual ecommerce growth over the past four years.

South Korea Stands Out as Ecommerce Market for U.S. Retailers  Jun 19, 2014 1:47 PM By Daniela Forte

If you’re a U.S. retailer looking to expand your ecommerce business globally, South Korea may be the place to do it.

Berghaus and Speedo Launch New Ecommerce Sites Internationally  Jun 19, 2014 10:41 AM By Daniela Forte

Pentland Brands, the parent company of Berghaus and Speedo, will be launching new direct ecommerce sites in an effort to offer a better customer experience.

Fab.com Acquires One Nordic Furniture Company  Jun 18, 2014 3:47 PM By Daniela Forte

Fab.com, a U.S.-based ecommerce retailer, announced it is acquiring One Nordic Furniture Company, which is based in Finland and Sweden, according to a press release.

Cooking.com Increases Sales on Marketplaces by 254%  Jun 18, 2014 1:36 PM By Daniela Forte

Cooking.com said it has increased its sales on marketplaces and been able to access more shoppers and channels of demand to grow its revenue.

Father’s Day Domestic Online Sales Up 14%  Jun 18, 2014 9:22 AM By Daniela Forte

Overall U.S. retail online sales in the week leading up to Father’s Day were up 14% compared to the same period last year.

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