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Post By Daniela Forte


Email Plays Major Role in Cyber Weekend 2015  Dec 03, 2015 11:34 AM By Daniela Forte

With Black Friday, the holiday weekend and Cyber Monday behind us, Jim Davidson, Head of Research for Bronto Software shared his thoughts about what he saw as it related to email marketing throughout the holiday weekend.

Demi Lovato Influences Cyber Monday Shoppers  Dec 01, 2015 1:23 PM By Daniela Forte

Several major online retailers and pop star Demi Lovato generated a lot of buzz around Cyber Monday. See how Twitter played a role.

Kohl’s Shares Fun Facts and Stats from Kohls.com  Dec 01, 2015 9:52 AM By Daniela Forte

Kohl’s released fun digital facts and statistics from Black Friday week and the start of Cyber week events. See what these facts and statistics are.

10 Things You Didn’t Know About Cart Abandonment  Nov 30, 2015 1:34 PM By Daniela Forte

Bet you thought you knew everything there is to know about shopping cart abandonment, think again! Here are 10 things you didn’t know about shopping cart abandonment.

The State of Social Shopping  Nov 30, 2015 12:06 PM By Daniela Forte

Social media platforms are rolling out new advertising and native shopping features as they vie for retail dollars. See which social media platforms are rolling out the latest features.

How Retailers Need to Adapt to Millennial Shoppers  Nov 18, 2015 11:25 AM By Daniela Forte

Millennials are driving a new era of demand for digital performance excellence. Eighty-one percent of millennial-age smartphone and/or tablet owners across all countries say they will abandon transactions and shop elsewhere if a mobile site or app is is buggy, slow or prone to crashes.

2015 Retail Trends Every Marketer Should Know  Nov 16, 2015 4:37 PM By Daniela Forte

By the end of 2015, 64% of all in-store sales will be influenced by digital. In 2014, mobile accounted for 57% of digitally influenced sales and 67% of consumers shopped across devices this year. See what other retail trends there are for 2015.

Best Practices to Boost Your Customer Service Across Channels  Nov 12, 2015 4:49 PM By Daniela Forte

In today’s retail economy, customers have high expectations. Excellent customer service starts with offering a speedy and seamless experience across your support channels. See other ways your customer service can shine.

Mastering Omnichannel B2B Customer Engagement  Nov 12, 2015 1:39 PM By Daniela Forte

Today’s B2B buyers increasingly adopting digital throughout every stage of the customer journey. B2B buyers are expecting engaging seamless and consistent experiences across touchpoints, while suppliers struggle to weave everything together into a coherent omnichannel strategy.

Bloomingdales Apologizes for Inappropriate Holiday Catalog Copy  Nov 11, 2015 2:50 PM By Daniela Forte

Bloomingdales apologized after it approved a rather inappropriate ad in it new holiday catalog. See how people reacted to Bloomingdale’s error.

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