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Erin Lynch is the senior content producer at Multichannel Merchant. Erin can be reached (203) 899-8461 or connect with her socially on Twitter, Google+, and LinkedIn.


Post By Erin Lynch

Amazon Ramping Up Its Distribution Centers  Nov 04, 2013 3:33 PM By Erin Lynch

Amazon is once again flexing its fulfillment muscle by announcing plans to add new fulfillment centers throughout the United States in Southern California, Wisconsin and Maryland.

Great Customer Service Expected to Drive Customer Loyalty this Holiday  Oct 30, 2013 12:14 PM By Erin Lynch

Want to know how to capture the loyalty of a holiday shopper? It turns out it’s all about high-quality customer service, free shipping, and offering deals and discounts, according to a recent study by PriceGrabber. Read more to get a clear and focused snapshot on where the consumer will shop, how much they will spend, and what makes them continually come back this holiday season.

Big Data Brings Omnichannel to Life  Oct 30, 2013 7:35 AM By Erin Lynch

Big data has become quite the buzzword in all facets of omnichannel selling. It’s being used in both the front- and back-end of operations, in the marketing department, and site design all in the name of boosting customer engagement and increasing sales. In this executive summary from Multichannel Merchant, you will learn: How big data […]

Big Data Brings Omnichannel to Life [LP]  Oct 30, 2013 7:23 AM By Erin Lynch

Click the image below to download “Big Data Brings Omnichannel to Life”

Over 30% of Consumers Worried About Privacy with Loyalty Programs  Oct 28, 2013 2:48 PM By Erin Lynch

Loyalty programs are becoming increasingly popular among retailers and consumers alike. However, as more and more consumers are opting in to these types of programs, over 30% of shoppers say the amount of personal information requested by a merchant is a major factor when considering signing up for a loyalty program or not.

2014 Operations Summit Call for Speakers  Oct 08, 2013 10:18 AM By Erin Lynch

Operations Summit 2014 has announced a Call for Speakers! Our content covers all direct-to-customer operations and fulfillment tactics and strategies and if you would like to propose a session, workshop, or roundtable, we want to hear from you!

Mastering the Art of Returns  Sep 28, 2013 3:07 PM By Erin Lynch

Merchants struggle to address the time it takes to complete a returns transaction to the moment of initiation until the moment the order is placed back in inventory. But that doesn’t mean merchants are looking at returns as a lost cause or as an accepted loss of time and money.

Package Delivery Goes Beyond the Brown Cardboard Box  Sep 28, 2013 12:31 PM By Erin Lynch

Sending a package is no longer just about putting a SKU in a box and sending it off to the customer; it’s equally about first impressions and making the package a brand ambassador. Here’s what you’ll learn from this executive summary from Multichannel Merchant.

TruST Outlines Potential Cost of Marketplace Fairness Act  Sep 26, 2013 1:30 PM By Erin Lynch

While some merchants say the Marketplace Fairness Act could put them out of business, one industry expert shared his thoughts on what the true cost the MFA will be for retailers.

Shaky Consumer Confidence Could Affect Seasonal Hiring  Sep 25, 2013 2:06 PM By Erin Lynch

Even though merchants are gearing up for the additional hiring of seasonal employees this holiday, a new report has found that “shaky” consumer confidence and an increased in efficiencies in the retail space could prevent seasonal hiring from hitting the great heights it did in 2012.

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