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Erin Lynch is the senior content producer at Multichannel Merchant. Erin can be reached (203) 899-8461 or connect with her socially on Twitter, Google+, and LinkedIn.


Post By Erin Lynch

The Great Expectation of Customer Service  Sep 10, 2013 11:37 AM By Erin Lynch

A recent survey of 6,000 online shoppers has found that the number one most important factor when it comes to defining and offering a positive ecommerce shopping experience all comes down to customer service. So what can you do to improve your online shopping experience? It’s all about contact options such as live chat, click-to-call, and video chat in the contact center.

Twitter Reacts to Kenneth Cole’s Syria Tweet  Sep 06, 2013 1:40 PM By Erin Lynch

Hundreds of Twitter users responded not so kindly to a recent tweet made by fashion designer Kenneth Cole regarding the Syrian civil war and his shoe line. Here are just a few of those tweets.

Kenneth Cole Responds to Backlash Over Syria Tweet  Sep 06, 2013 12:22 PM By Erin Lynch

Designer Kenneth Cole, who created a social media firestorm this week after posting a tweet that some argued mocked the plight in Syria, released a video on Instagram responding to the backlash but issuing no apology.

Stritzke Named President and CEO of REI  Sep 06, 2013 11:08 AM By Erin Lynch

Outdoor apparel and gear retailer, REI, has named Jerry Stritzke as the company’s president and CEO following an extensive national search. Prior to joining REI, Stritzke was the president and COO at Coach but resigned on September 2.

The Amazon Warehouse Boom  Aug 30, 2013 12:12 PM By Erin Lynch

Amazon has been making major investments domestically and internationally to its fulfillment operations. In fact, since 2010 alone, Amazon has invested $14 billion in building new warehouses and hiring additional back-end staff all in an effort to bring more products, to more people, the fastest way possible.

New Logistics Management Solution Helps Classic Alaska Sales Jump  Aug 27, 2013 11:07 AM By Erin Lynch

When Classic Alaska Trading Company decided to revamp and upgrade its online and shipping operations the challenge seemed almost as daunting as climbing to the top of the highest peak in Mount McKinley. But after a seamless integration of a new logistics management solution, it found that it was saving money, time, and driving online sales.

What It’s Really Like to Go to a Trade Show Gif Edition  Aug 23, 2013 10:26 AM By Erin Lynch

Erin Lynch, senior content producer, relives the first time she ever went to a trade show for Multichannel Merchant in GIFs.

Shutl Pushes Back Same-Day Delivery to September  Aug 22, 2013 3:21 PM By Erin Lynch

Tom Allason, CEO and founder of Shutl, said the first same-day delivery in the United States has been pushed to September citing “development timelines” with its retail partners.

Sears Reports $194 Million Loss 2nd Quarter  Aug 22, 2013 10:11 AM By Erin Lynch

The Sears Holding Corporation, which operates Sears, Roebuck and Co., and Kmart, reported a 6% or $194 million loss in the second quarter. However, the online sales for both sears.com and kmart.com grew over 20%.

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