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Erin Lynch is the senior content producer at Multichannel Merchant. Erin can be reached (203) 899-8461 or connect with her socially on Twitter, Google+, and LinkedIn.


Post By Erin Lynch

Wayfair.com Acquires DwellStudio  Aug 02, 2013 12:11 PM By Erin Lynch

Wayfair.com, an online home furnishing retailer, has announced the acqusition of lifestyle retailer DwellStudio for an undisclosed amount of money. Wayfair.com said the acquisition not only adds product design and development to the brand portfolio but also means the possibility of new product lines by the end of 2013.

Retailers Cautiously Optimistic for 2013 Holidays  Aug 01, 2013 2:40 PM By Erin Lynch

As we move closer to the 2013 holiday season, retailers are cautiously optimistic about consumer spending however they are expecting to see an uptick in the November and December months. Not surprisingly, retailers expect mobile to play an increased role in driving sales with minimal contributions from social media.

3 Tips to Help Boost Back-to-School Sales  Jul 31, 2013 2:41 PM By Erin Lynch

Even though a majority of merchants already have their back-to-school game plan in place, it’s still not too late to make the most out of the $72.5 billion shopping season.

Responsive Design: Friend or Foe?  Jul 31, 2013 10:49 AM By Erin Lynch

As smartphones and tablets catch up to the desktop as a popular shopping device for consumers, more and more retailers are revamping their marketing strategies and ecommerce websites to include responsive design. But is that a good thing?

Infographic Responsive Design: Friend or Foe?  Jul 31, 2013 10:16 AM By Erin Lynch

Monetate Marketing Infographics

Hanes to Acquire Maidenform Brands for $575 Million  Jul 30, 2013 2:49 PM By Erin Lynch

Clothing retailer Hanes has announced that it will acquire intimate apparel retailer Maidenform to the tune of $575 million.

An Inside Look into Social Sharing and Social Logins  Jul 30, 2013 10:12 AM By Erin Lynch

Thanks to laptops, smartphones and tablets, consumers are constantly connected no matter where they are. Which could be one of the main reasons why social sharing and social logins are becoming more popular among shoppers. Take a look at this infographic from Gigya to gain an inside look at how consumers use their social identities across the web and mobile devices.

Infographic An Inside Look into Social Sharing and Social Logins  Jul 30, 2013 10:09 AM By Erin Lynch

Thanks to laptops, smartphones and tablets, consumers are constantly connected no matter where they are. Which could be one of the main reasons why social sharing and social logins are becoming more popular among shoppers. Take a look at this infographic from Gigya to gain an inside look at how consumers use their social identities across the web and mobile devices.

Boosting Engagement through Returns  Jul 26, 2013 10:49 AM By Erin Lynch

It might not sit high on the hierarchy of important things to tackle when it comes to all things ecommerce, but with 63% of consumers viewing the returns policy before making a purchase, merchant’s better start polishing up their returns plan.

Netsuite Sees 35% Increase in Second Quarter  Jul 26, 2013 10:40 AM By Erin Lynch

NetSuite Inc. announced its second quarter financial results which show a 35% increase over the same period in the prior year. Cash flows from operations were $15.6 million in the second quarter of 2013, up from $15.2 million in the same period in the prior year.

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