Subscribe


 

Erin Lynch is the senior content producer at Multichannel Merchant. Erin can be reached (203) 899-8461 or connect with her socially on Twitter, Google+, and LinkedIn.


Post By Erin Lynch

5 Takeaways for Developing a Mobile and Tablet Strategy  Apr 01, 2013 8:04 PM By Erin Lynch

Smartphone and tablet users should be a major focus in your ecommerce strategy moving forward. Here are six key takeaways on developing a mobile and tablet strategy.

How to Address Unhappy Customers on Facebook and Twitter  Apr 01, 2013 6:20 PM By Erin Lynch

In this infographic from ExactTarget, you will learn all about the various types of “complainers” found on Facebook and Twitter and exactly how to respond to them.

Shoppers Spending Less this Easter  Mar 27, 2013 9:02 PM By Erin Lynch

In the National Retail Federation annual Easter Spending Survey, shoppers say they will be on the prowl for deals when it comes to chocolate and springtime apparel.

Study Finds 40% of Retailers Do Not Have Online Fraud Prevention in Place  Mar 27, 2013 3:46 PM By Erin Lynch

Although a new study by ThreatMatrix had found that 85% of retailers are calling cyber security a high priority within their organizations, 40% of the respondents said they have no online prevention measures in place.

Best Practices in Combating Fraud  Mar 26, 2013 8:07 PM By Erin Lynch

Fraud is a major focus for today’s retailers. Not only will it affect your company’s bottom line, but if not handled correctly, can impact your customer’s trust in your brand.

How Retailers Can Fight Fraud  Mar 26, 2013 1:53 PM By Erin Lynch

Shopping online is more popular than ever with consumers. Unfortunately, based on a 2012 LexisNexis “The True Cost of Fraud Study,”

Price and Reliability are Top Concerns for Global Shoppers  Mar 19, 2013 2:32 PM By Erin Lynch

Move over fast or free shipping, an international survey by Rakuten has found that when it comes to the shopping experience of consumers worldwide, the price of an item and the consumers trust in the merchant are the two most important deciding factors when making a purchase online.

China Consumer’s Go Mobile  Mar 18, 2013 3:05 PM By Erin Lynch

If you are thinking about bringing your brand to China in the near future, the most effective way to engage Chinese shoppers is through mobile, according to an infographic from the Alibaba Group. The use of mobile is so high that while sales in China are predicted to hit $15.7 billion in 2013, by 2015 it will skyrocket to nearly $42 billion.

More Payment Options Will Increase Global Sales Online  Mar 18, 2013 10:39 AM By Erin Lynch

Ecommerce retailers need to break out of the conventional payment options, such as traditional credit cards, if they want to see a boost in online sales especially in the international market.

Tips on Going Global with Your Supply Chain  Mar 13, 2013 12:56 PM By Erin Lynch

If you are an ecommerce company who buys from suppliers internationally, you are more than likely facing pressures from the competition to delivery faster and cheaper. But if there is the slightest problem in the shipment, it can lead to major problems within your business. In order to reduce those pressures, Small Business Trends has compiled the following tips on going global with your supply chain.

© 2014, Access Intelligence, LLC. All rights reserved.