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Erin Lynch is the senior content producer at Multichannel Merchant. Erin can be reached (203) 899-8461 or connect with her socially on Twitter, Google+, and LinkedIn.
Attraction, retention and conversion should be your main focus when creating a loyalty program for your customers. During a recent webinar with Demandware, Godiva discussed some of its successful loyalty programs this year and reasons why you need to get in on the game today.
Shoppers flocked to the internet in droves this Cyber Monday making it the biggest holiday spending day in history with sales growing 30.3% over last year, according to findings by IBM.
According to this infographic, based on the IBM Digital Analytics Benchmark, shopping momentum hit its highest peak at 11:25 am EST and more than 18% of consumers used a mobile device to visit a retailer’s site, an increase of more than 70 percent over 2011. Mobile sales reached close to 13 percent, an increase of more than 96 percent over 2011.
EMS did not skip a beat with its Cyber Monday ready mobile page. It was fast, the fonts, colors and graphics all stuck out, and it was very easy to navigate through.
When I did find an item I wanted and placed it in my cart, the purchase options included pop-ups, which were nearly impossible to close with your finger. Once those hurdles were passed, the site completely crashed at about 3:30 p.m. Eastern on Cyber Monday, after entering my personal information.
This was the easiest shopping experience I have ever had on a mobile device. It took all of about five minutes from the moment I clicked on the email promotion to getting an order confirmation in my inbox. The only downside was attempting to type in my credit card information in the small fields.
The mobile shopping experience from ZAGG was difficult and bothersome. All landing pages took several minutes to load or didn
With Cyber Monday just days away, it is even more important now to get a handle on the predicted trends of shoppers. RadiumOne created this infographic about the online social sharing and holiday shopping trends on Cyber Monday which includes that a majority of Americans will be avoiding the in-store chaos this year, with 57% planning to complete their holiday shopping online.
Like it or not, showrooming is happening and it is here to stay but that doesn
Thanksgiving is not just about the turkey this year, according to this infographic from Digitas, 29% of smartphone or tablet owners plan on shopping this holiday using their mobile devices.
What do you do when over a half a million people petition your store demanding the removal of the Donald Trump brand from your store because of
Posted 6 days ago
by Sue Chapman
Posted 1 week ago