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Erin Lynch is the senior content producer at Multichannel Merchant. Erin can be reached (203) 899-8461 or connect with her socially on Twitter, Google+, and LinkedIn.


Post By Erin Lynch

Henry Schein Keeps Hotline Open for Clients Affected by Sandy  Oct 31, 2012 11:15 PM By Erin Lynch

Health care product and service provider, Henry Schein, Inc., said it will continue to run its disaster relief hotline for its customers facing operational, logistical, or financial issues as a result of Hurricane Sandy that walloped the East Coast, according to a press release.

How to Maintain Keyword Relevance in Creative Testing  Oct 30, 2012 7:24 PM By Erin Lynch

How closely are you looking into the keywords you are using when creating copy for search optimization? According to a Marin Software whitepaper, etailers should make that a top priority since doing so could help avoid a

How to Reach Customers Through Creative  Oct 26, 2012 10:45 PM By Erin Lynch

Compelling creative promotes a higher conversion rate and more revenue. But before you hit the send button, it

How Effective Site Search Can Boost Sales  Oct 26, 2012 2:23 AM By Erin Lynch

During the RKG Road Show in New York City, Ed Hoffman, vice president of Global Sales and Business Development with SLI Systems, gave a few pointers at the Google offices in Manhattan on how to create the most effective and profitable site searches.

FedEx Predicting a 13% Increase in Holiday Shipping  Oct 23, 2012 2:25 AM By Erin Lynch

FedEx said it expects to see a 13% increase compared to last year

The Rise of Mobile Commerce  Oct 19, 2012 9:36 PM By Erin Lynch

The holiday shopping season is right around the corner and understanding the importance of mobile ecommerce is critical. Take a look at this infographic created by Shopify, which shows the expected mcommerce trends that will occur over this holiday season.

The Social Behavior of B2B Customers  Oct 17, 2012 8:58 PM By Erin Lynch

When it comes to the social media patterns of business-to-business customers, it’s hard to understand who is using what and why. Take a look at this infographic from the eCreative Internet Marketing Blog to get a better insight on you customers social behavior.

Amazon to Hire 50,000 Seasonal Fulfillment Center Employees  Oct 17, 2012 12:15 AM By Erin Lynch

Will merchants be the big winners this holiday season? They just might since many, including Amazon, Walmart, Target, The Limited and Kohls, have announced major increases in seasonal employment this year.

Retailers Need to Understand International Shipping  Oct 16, 2012 1:39 AM By Erin Lynch

Even though several U.S.-based retailers are getting into shipping products internationally, in order to see an increase in revenue, retailers need to stay up-to-speed on the marketing, shipping protocols, and what their customers want.

Toys “R” Us Begins Shipping to Over 60 Countries  Oct 15, 2012 10:08 PM By Erin Lynch

Toys

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