MULTICHANNEL MERCHANT » ARCHIVES FOR
Ellen Shannon oversees content for all of the MULTICHANNEL MERCHANT products – multichannelmerchant.com, O&F Advisor, MCM Weekly, iMerchant, Operations Summit and MCM custom content and research products. Her background includes media and events serving the marketing and operations segments of the direct and digital markets; Catalog Age, Direct, Folio:, Internet Summit, Event Marketer, Digital Summit, DMA Annual, ACCM, NCOF, Digital East.
Multichannel Merchant recently conducted a deep-dive research study, sponsored by Neustar, that gets to the heart of what companies are thinking about how they use, or want to use, data-driven consumer insights to create omnichannel engagement with customers and prospects. This research will show how your company stacks up, and you’ll learn how to improve your omnichannel engagement through use of actionable consumer insights.
This infographic on omnichannel engagement will give you a quick look at how other marketers are using data-driven consumer insights to drive revenue and deliver personalized and satisfying customer experiences.
The call for speakers is open for Growing Global, Multichannel Merchant’s first-annual global ecommerce conference, which will be held July 15-16 in Long Beach, CA. Click to find out how you can participate in this exciting conference.
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