Ellen Shannon

eshannon@accessintel.com

Ellen Shannon oversees content for all of the MULTICHANNEL MERCHANT products – multichannelmerchant.com, O&F Advisor, MCM Weekly, iMerchant, Operations Summit and MCM custom content and research products. Her background includes media and events serving the marketing and operations segments of the direct and digital markets; Catalog Age, Direct, Folio:, Internet Summit, Event Marketer, Digital Summit, DMA Annual, ACCM, NCOF, Digital East.

Operations Executives Cope With Growing Complexity

| Ellen Shannon

One thing merchants and vendors agree upon is that direct-to-customer operations have become more complex, and important, than ever before. So, we’ll see many solutions at Operations Summit 2014 aim to make merchants’ jobs less complex.

Will Marketplaces Devour Ecommerce?

| Ellen Shannon

At Catalyst 2014, ChannelAdvisor CEO Scot Wingo was referring to the growing dominance of marketplaces, notably Amazon’s and eBay’s, and the fact that marketplaces are outpacing the growth in general ecommerce websites.

Reinvention

| Ellen Shannon

Wouldn’t it have been a master stroke if Jeff Bezos bought the Washington Post on Amazon’s “Daily Deal” Web site?