Post By MCM Staff

Retailers Urge Adoption of PIN-Based Credit Cards  Mar 31, 2014 7:14 AM By MCM Staff

An overhaul of the fraud-prone cards that are currently used in the U.S. market is long overdue, according to the National Retail Federation.

LEGO Signs SuperAwesome Global Mobile Deal  Mar 30, 2014 9:37 PM By MCM Staff

SuperAwesome and LEGO have announced that they are partnering to launch the LEGO Mixels digital campaign across SuperAwesome’s multi-channel kids and teens marketing platform.

PetMyWiener.com Launches Custom-made Dog Clothing Site  Mar 30, 2014 9:27 PM By MCM Staff

PetMyWiener.com launches dog clothing site WagOutfitters.com to offer custom-made clothes for hard-to-fit and small dog breeds.

IncStores.com Announces Launch of FlooringInc.com  Mar 30, 2014 9:21 PM By MCM Staff

IncStores.com launches a new ecommerce website to further expand into the general flooring market.

Toys R Us Lays Out New Omnichannel Strategy  Mar 27, 2014 9:44 AM By MCM Staff

In order to become what it is calling “a customer-centric business” and to improve the customer experience in-store and online, Toys R Us laid out several initiatives for 2014 that it hopes will improve the company’s operational performance.

Wayfair Introduces Birch Lane  Mar 26, 2014 6:28 PM By MCM Staff

Wayfair Introduces Birch Lane, a New Retail Destination Offers Fresh Take on Traditional Home Design

Personalizing the Omnichannel Customer Experience  Mar 26, 2014 3:03 PM By MCM Staff

To better understand the state of omnichannel, Multichannel Merchant and Neustar conducted an extensive study on marketers’ omnichannel priorities and challenges across the customer lifecycle.

Genuine Facebook Fans Drive Profit for Fabness  Mar 26, 2014 6:13 AM By MCM Staff

Fabness is using ShopSocially to convert its website visitors into genuine Facebook fans. Here’s why they are converting at a rate of 33.28%, resulting in positive social media ROI.

Eastwood Company Takes DIY to New Levels  Mar 25, 2014 5:33 PM By MCM Staff

Eastwood Company’s new hands-on retail concept integrates merchandise, education, video and social to bring the garage to the store for its automotive DIY customers.

Spreadshirt’s Revenue and Orders Grow Globally  Mar 25, 2014 3:44 PM By MCM Staff

Spreadshirt’s increases can be attributed to platform developments, like the touch-optimized t-shirt designer, and other features which were part of a 2m Euro platform investment.

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