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Post By MCM Staff

Making the Most of Marketing Resources: How You Can Boost Performance and ROI  Sep 23, 2013 12:19 PM By MCM Staff

FREE ON-DEMAND WEBINAR The overall marketing mix is expanding much faster than marketing budgets because of the explosion of social, mobile and big data capabilities. To keep pace, marketing organizations must become savvier and manage operations and resources more efficiently. A more efficient marketing organization frees up more money for actual campaigns and programs by […]

Postmaster General Says USPS in Midst of Financial Disaster  Sep 19, 2013 10:41 AM By MCM Staff

Postmaster General Patrick R. Donahoe told a U.S. Senate committee that the U.S. Postal Service is in the midst of a financial disaster and that its cash liquidity remains dangerously low.

Email Volume, Open Rates Both Rise  Sep 05, 2013 1:31 PM By MCM Staff

Overall email volume for the second quarter of 2013 increased 17.9% over the same period in 2012, and unique open rates increased 7.2% year-over-year, according to the Q3 2013 email benchmark report by Experian Marketing Services. Here’s what the report uncovers about other email trends, including mobile.

Retail Facebook Posts We Want to Share  Aug 22, 2013 3:40 PM By MCM Staff

Retail Facebook posts used to be all about driving sales. But now, retailers are finding the right balance between promotional posts and fun things that are shareworthy. In this post, the staff of Multichannel Merchant shares retail Facebook posts it finds interesting, informative and fun.

JustFab and ShoeDazzle Agree to Merger  Aug 21, 2013 4:34 PM By MCM Staff

With the merger, JustFab and ShoeDazzle will be able to expand their customer base in the United States and further accelerate international and category expansion plans, as well as leverage significant scale and operational synergies.

Newegg Opens its First Ever Pop-Up Store  Aug 12, 2013 8:51 PM By MCM Staff

Newegg, Inc. (www.newegg.com), the leading electronics-focused e-retailer in the United States, today announced announced that its first ever pop-up store will be open for three days on August 16-18 in The Oaks shopping center in Thousand Oaks, California. Newegg’s exclusive store event will feature over 70 products from Intel, Samsung, Sony, WD and more. Customers […]

AdamAndEve.com Sees Double Digit Sales Growth in Q2  Aug 09, 2013 10:03 AM By MCM Staff

AdamAndEve.com reported strong sales and profits in its second quarter of 2013. The company reported a 12% increase from Q2 2012.

Holiday Readiness: Customer-Centric Marketing to Increase Revenue  Aug 05, 2013 4:27 PM By MCM Staff

With the 2013 holiday season right around the corner, we thought we would share the most current industry customer-centric best practices to increase sales and shopper loyalty. You’ll find no faster, more proven way to drive up to 25% higher revenue this holiday season than by ensuring your marketing is comprehensively customer-obsessed.

Amazon Creates 5,000 New Fulfillment Jobs  Jul 29, 2013 8:03 AM By MCM Staff

Amazon announced on July 29 that it is creating more than 5,000 new full-time jobs in its U.S. fulfillment network to meet growing customer demand. Fulfillment associates and lead fulfillment associates are being hired at 17 fulfillment centers across 10 states.

Shoppers Looking for Back-to-School Sales  Jul 25, 2013 1:38 PM By MCM Staff

A new survey has revealed that shoppers will have their eyes on back-to-school deals this summer shopping season. According to the survey conducted by PriceGrabber, results also indicate that 68% of consumers plan to spend up to $500 this season compared up from 63% in 2012.

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