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How to Effectively Grow Your Facebook “Likes”  Oct 01, 2012 11:54 PM By Janice Smithers

Merchants employ many tactics to grow their Facebook fan bases. There are offline tactics

How Amazon Extends Its Brand with Facebook  Feb 06, 2012 11:55 PM By Janice Smithers

As part of the review I looked at Amazon

How Macy’s Made its Facebook Followers Believe  Dec 28, 2011 10:40 PM By Janice Smithers

Many retailers pushed gift cards on Facebook this holiday season, but Macy

Walmart’s Facebook Page Caters to Broad Fan Base  Nov 22, 2011 2:47 AM By Janice Smithers

Building online followers and driving online engagement is a valid goal for any retailer with a strong brand

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