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MULTICHANNEL MERCHANT » ARCHIVES FOR JOHN FISCHER
Offering unique product is crucial to success in today’s multichannel selling environment. And the only way to ensure that nobody offers the same merchandise
According to the Mailers Council’s executive director Bob McLean, the status of postal reform has not changed much in recent weeks. The only significant
The ACCM Search Marketing Intensive session titled Integrating Your Organic and PPC Search Marketing: A Checklist for Merchants provided a look at best
Barry Schwartz admitted that he’s not a direct marketer. But in his May 10 keynote address, Schwartz, a psychology professor at Swarthmore College and
Lone Star state residents can break out the bubbly: A U.S. district judge from the Northern District of Texas, Fort Worth Division, approved a preliminary injunction yesterday that will allow both in-state and out-of-state wine retailers to ship wine to customers in Texas.
Chicago-based food and consumer goods manufacturer/marketer Sara Lee Corp. is officially spinning off a separate, independent, and publicly traded apparel business named Hanesbrands.
Equestrian products marketer Dover Saddlery is on a full gallop toward retail expansion.
Better prepare to pay more in postage: The U.S. Postal Service on May 3 filed a proposal with the Postal Rate Commission (PRC) seeking an average overall rate hike of about 8.5%, with a 9% increase for standard mail. Priority Mail is proposed to increase by 13.8%; Express Mail by 12.5%; package services by 13.4%; and periodicals by 11.7%. The proposed price increases would take affect in mid-2007.
Having launched a triumvirate of catalogs during the past year, Atlanta-based retail giant Home Depot is hot on the trail of upscale buyers. The typical