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MULTICHANNEL MERCHANT » ARCHIVES FOR JOHN RIZZI
Behavioral data is just what it seems
Behavioral data are just what they seem
How much does it cost to acquire a new customer? Whether it’s $5 or $500, expanding your relationship with an existing customer is always more profitable than acquiring a new one (although maybe not as exciting as running a sexy TV campaign or whatever you do to attract business).
Have you made your New Year
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