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MULTICHANNEL MERCHANT » ARCHIVES FOR
There are many killers that can bring about the death of a crosschannel marketing effort at different stages in its development. Here’s how to avoid them.
As brand marketers place more time and effort into making their email marketing communications more effective, the importance of getting as close as possible to a 1:1 connection with consumers becomes readily apparent.
by Niko Lutkins
Posted 3 days ago
by Liat Fuchs
Posted 4 days ago