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ACQUISITIONS: Lillian Vernon buys Rue de France  Apr 01, 2000 10:30 PM By Mark Del Franco

After more than 49 years in the catalog business, Rye, NY-based Lillian Vernon Corp. is making its first-ever acquisition. On Feb. 21, the gifts and home

Netting consumer customers  Apr 01, 2000 10:30 PM By Mark Del Franco

Since it was launched in 1995, Appleton, WI-based cataloger School Specialty has sold its nontextbook educational supplies to schools and other institutions.But

BUSINESS-TO-BUSINESS: Slipping a bit  Apr 01, 2000 10:30 PM By Mark Del Franco

Fewer grow bottom line compared to previous yearSales of technology equipment to small and midsize businesses gave a fourth-quarter boost to many of the

POSITIONING: Bullock & Jones facelift?  Apr 01, 2000 10:30 PM By Mark Del Franco

Is the venerable Bullock & Jones showing its age? Having closed its landmark San Francisco store in February, the $14 million menswear cataloger – which

DIGITAL LEADERS  Mar 01, 2000 10:30 PM By Mark Del Franco

Big Toe Sports.com proves that even small companies can reap big benefits from going digitalAdvertisements for discounted products often proclaim that

Minors are major for Star Struck  Mar 01, 2000 10:30 PM By Mark Del Franco

There’s nothing minor about Bethel, CT-based Star Struck’s Minor League Baseball business.Thanks to the boom in Minor League Baseball attendance (a record

Lillian gambles on recruitment  Mar 01, 2000 10:30 PM By Mark Del Franco

Rye, NY-based gifts cataloger Lillian Vernon isn’t relying on Lady Luck when it comes to recruiting employees for its Las Vegas call center. Instead,

SPIN-OFFS: Birth of a teen Venus  Mar 01, 2000 10:30 PM By Mark Del Franco

Venus Swimwear targets teens with new titleHoping to convert teenage girls into lifelong buyers, Jacksonville, FL-based swimsuit cataloger Venus Swimwear

SYSTEMS SOFTWARE: Smooth implementations  Mar 01, 2000 10:30 PM By Mark Del Franco

Planning and testing can simplify system installationsInstalling a full-blown catalog management system or patching an existing system to integrate your

PACKAGE DELIVERY: Carriers ace the holidays  Mar 01, 2000 10:30 PM By Mark Del Franco

Even with the influx of packages shipped by Web-only merchants, most catalogers contacted by Catalog Age gave high marks to parcel carriers during the

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