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CONSUMER CATALOGERS: Cutting losses by cutting circ  Aug 01, 1999 9:30 PM By Mark Del Franco

Of the 20 publicly traded catalogers and cataloger/retailers tracked by Catalog Age, 75% improved their first-quarter sales over last year’s, while 50%

Paragon parent buys Popcorn Factory  Aug 01, 1999 9:30 PM By Mark Del Franco

Wand Partners, a private equity investment firm, on July 6 acquired Foster & Gallagher’s The Popcorn Factory for an undisclosed amount. Lake Forest, IL-based

Picking up the pace  Jul 01, 1999 9:30 PM By Mark Del Franco

Getting orders out the door faster is a primary goal of many catalog operations. Streamlining your order picking process can help you achieve that goal.According

INTERNET AS SAVIOR?  Jun 01, 1999 9:30 PM By Mark Del Franco

For years, Weehawken, NJ-based Hanover Direct was one of the more acquisitive catalog companies in the business, having bought six titles since 1993 alone.

The 10 BEST Cost-Cutting Ideas of All Time  Jun 01, 1999 9:30 PM By Mark Del Franco

In the catalog business, shrinking margins and increased competition can eat into profits, so every penny counts. Whether it’s shaving a few bucks off

Buying an online presence  Jun 01, 1999 9:30 PM By Mark Del Franco

For catalogers looking to boost their Web presence, buying a company for its Internet expertise is cheaper and faster than starting from ground zero.

Playboy adds Spice  Jun 01, 1999 9:30 PM By Mark Del Franco

Playboy Enterprises’ $100 million acquisition of the Spice adult pay-per-view service in March, a year after the deal was first announced, has made the

Vermont’s colorful spin-off  Jun 01, 1999 9:30 PM By Mark Del Franco

Shortly after general merchandise cataloger Vermont Country Store mailed its Goods & Wares spin-off in early April, “I began getting calls from people

Soft on service lines  May 01, 1999 9:30 PM By Mark Del Franco

The catalog industry prides itself on superior customer service, but when it comes to staffing a separate telephone line for service, many catalogers

Year ends on a weak note  May 01, 1999 9:30 PM By Mark Del Franco

Because so many consumer marketers reap the majority of their sales during the holiday season, the fourth quarter can be a make-or-break period: Apparel

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