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ProQuest Uses ForeSee to Measure Web Customer Experience  May 13, 2013 2:22 PM By MCM staff

Research solution provider leverages findings to meet and exceed expectations of multiple audiences Download image ANN ARBOR, Mich., May 13, 2013 /PRNewswire/ — ForeSee, the global leader in technology-driven customer experience analytics, today announced that ProQuest, an information firm central…

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Stepping Up to Consumer Expectations: The Imperative for Customer-Centric Marketing  May 10, 2013 4:35 PM By MCM staff

On May 15th we will share insights on what is really working in 2013 – based on campaign performance data from hundreds of retailers and behavioral analysis spanning 250 million consumer profiles.

Leverage Big Data to Transform Your Email Marketing Program  May 08, 2013 12:00 AM By MCM staff

Quickly tapping into customer data and making it actionable at any point in the buying cycle is key to success.

Women Prefer In-Store Shopping Over Shopping via Smartphone  Apr 18, 2013 6:37 PM By MCM staff

While 53% of women have between one and five shopping apps on their smartphone, they would still much rather shop for clothes and shoes in a retail store, reports a new study published by mobile-retail marketing platform provider Swirl.

REVOLVEclothing.com CMO on Visual Site Search and Product Recommendations  Apr 12, 2013 3:57 PM By MCM staff

Kobie Fuller, CMO of the contemporary fashion site, shared his company’s experiences using Monetate’s online merchandising products to deploy personalized product recommendations and visual site search on REVOLVEclothing.com.

Word of Mouth Tactics and Strategies to Drive Sales  Apr 11, 2013 12:00 AM By MCM staff

You’ll learn how to build an effective word of mouth marketing campaign that you can use to get people talking. We’re going to get specific here: Where to start and how to make it successful. Learn practical, how-to steps you can use the very next day.

Myths & Misconceptions of Selling on Amazon: Best Practices for Doing it Right  Apr 02, 2013 8:25 PM By MCM staff

Join Gina DeFrank, ChannelAdvisor’s Amazon Product Owner and Business Analyst, as she discusses and debunks the misconceptions of selling on Amazon. She’ll walk you through how to get started and how to do it right, and key ways to improve your performance on Amazon.

MCM Tuesday Test Post  Apr 02, 2013 3:25 PM By MCM staff

            View Web Version Wayfair and REI Release April Fool’s Products 5 Takeaways for Developing a Mobile and Tablet Strategy Content is Key to SEO and Shopping Experience Goodreads Joins Amazon Family How to Address Unhappy Customers on Facebook and Twitter     Wayfair and REI Release April Fool’s Products […]

Driving Webinar Registration & Attendance  Apr 02, 2013 12:00 AM By MCM staff

Your webinars are only as good as your ability to get people to attend them. Attend this webcast on “Driving Webinar Registration & Attendance” and learn tips and tricks for increasing the number of people that register, and attend, your webinars. Based on brand new data from the ON24 Webinar Benchmarks Report, this presentation will […]

Driving Webinar Registration & Attendance  Apr 02, 2013 12:00 AM By MCM staff

Based on a new benchmark report, learn tips and tricks for increasing the number of people that register, and attend, your webinars.

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