Ecommerce in the UK grew 17.8% in 2016 and was worth 174 billion euros or approximately $205 billion. A report by the Ecommerce Foundation revealed that in 2016, 82% of shoppers in the UK shopped online. Find out more about ecommerce growth in the UK as well as popular online categories and predictions for 2017.
West Elm, a furnishings retail brand, has introduced the West Elm Pinterest Style Finder, a new online tool utilizing artificial intelligence to help customers transition style inspiration into products they can buy at West Elm stores and online. See how artificial intelligence will work for the brand’s social media strategy.