CELEBRITIES SELL OUT
Not content with being an acclaimed comedienne, Tracey Ullman has become an entrepreneur as the chairwoman/cofounder of Purpleskirt.com. This online boutique
MCM staff
BENCHMARK 2000: OPERATIONS
To satisfy customers’ need for near-instant gratification, many catalogers are investing in technology to provide better, faster service. For instance,
APPAREL: market leaders – J. JILL
The former DM Management grew rapidly throughout the late 1990s. Its two catalogs, J. Jill and Nicole Summers, reached $218.7 million in sales in 1998.
APPAREL: market leaders – LANDS’ END
It’s been a bumpy road in recent years for this $1.37 billion cataloger of conservative casualwear. Having enjoyed rapid sales gains between 1992 ($697
Can you spare a square?
The Rest Room World catalog hardly seems a source for consumer holiday gifts. But the Pleasantville, NJ-based company is on a roll with one item: its
This year’s model
Watch out, Lauren Hutton: Raquel Welch is homing in on your turf as mature celebrity-turned-catalog model. Last year, Ms. Welch modeled her own line of
MARKETING TECHNOLOGY: Checking out kiosks
Electronic kiosks provide a new channel for sales and serviceElectronic kiosks are branching out from their roots as gift-registry applications in department
FOCUS: LABORATORY/SCIENTIFIC PRODUCTS – www.3s-supply.com
Reviewed 1/7/00, 4:30 p.m., Netscapejust when I think this might be a snappy Website, I see a notice announcing “Last updated 9/14/98.” For shame, 3S!
Mow betta blues
Spring has barely sprung, and we’re already dreading mowing the lawn. But thanks to Hammacher Schlemmer, we may not have to – if we shell out $700 for
FOCUS: BABY PRODUCTS – ibaby.com
Reviewed Jan. 25, 2:30 p.m., Explorer 5.0 (www.ibaby.com)an offshoot of iVillage.com, an online community for women, iBaby bills itself as “the baby everything