Michael Lundberg, Author at Multichannel Merchant

Using Social Media to Bring Your Customer Service and Marketing Teams Together

November 18, 2016 | Michael Lundberg

Creating a customer service plan is no easy task for any business. Setting one up on social media isn’t easy either. In today’s retail climate, retailers cannot run away from bad customer service and social media backlash. Here are several tips to consider when it comes to your customer service plan on social media.

6 Ways to Use Facebook to Build Email Lists

October 27, 2016 | Michael Lundberg

Do you have a healthy fan base on Facebook? High five, but how many of them are real and paying customers? So if you want to grow your customers then you have got to get them engaged. Here are several ways to start engaging your followers on Facebook.