Mike O'Brien

mobrien@accessintel.com / MikeOBmcm

Mike O’Brien has worked in journalism, marketing and public relations for … well, quite a while. At Multichannel Merchant he focuses on the world of direct-to-customer operations and fulfillment, editing MCM’s weekly O+F Advisor newsletter, and programs the annual Operations Summit conference. Previously Mike was a senior account executive for Marx Communications, a boutique public relations firm working with marketing and advertising services clients. Other past work includes stints as a media relations consultant for a concert promoter, a marketing communications specialist for a pharma software firm, a research analyst covering the corporate e-learning market and a daily newspaper reporter on every beat imaginable – except sports.

Singles Day, Alibaba, alibaba group, Taobao, Tmall, chinese ecommerce, chinese merchants. Costco, American Eagle Outfitters, Calvin Klein, global ecommerce, cross-border trade, cross-border selling, cross-border ecommerce, Jack Ma, Singles Day in China

Alibaba Reports Singles Day Sales Up 62% to $9.3B

| Mike O'Brien

While Chinese ecommerce giant Alibaba reported that Singles Day 2014 – 11.11 – the world’s largest shopping day, brought in more than $9.3 billion in sales, up 62% from 2013, the global phenomenon has yet to make a significant impact in the U.S.

U.S. Postal Service, USPS, UPS, Parcel Select, shipping and delivery

Customers, Employees Hit By USPS Data Breach

| Mike O'Brien

A USPS data breach this fall affected personal information of up to 800,000 current and former employees as well as regulatory groups that oversee it, the agency reported. However no customer credit or debit card information was compromised, and USPS operations were not affected.

Free Shipping Free-For-All

| Mike O'Brien

With the holiday shopping season fast approaching, retailers are lining up in droves to offer “free” shipping to consumers as a promotional tool to drive sales.