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Getting ‘Em Back via E-mail  Nov 01, 2001 10:30 PM By Moira Cotlier

In light of the economy, numerous catalogers are scaling back on their prospecting to focus more heavily on customer reactivation. And in light of rising

Attack Aftermath: Perishables Mailers Spared Excessive Spoilage  Nov 01, 2001 10:30 PM By Moira Cotlier

The tragedy of Sept. 11 grounded airlines and effectively halted business nationwide. While many mailers scrambled to notify customers expecting packages

Alloy Acquires Dan’s Competition Catalog  Nov 01, 2001 10:30 PM By Moira Cotlier

Teen apparel mailer Alloy in early October acquired Mount Vernon, IN-based Dan’s Competition, a cataloger of BMX biking equipment and related apparel

Company Store Holds Off Launch of Home Furnishings Spin-off  Oct 24, 2001 9:30 PM By Moira Cotlier

Stamford, CT–Home textiles cataloger The Company Store is expanding into the home furnishings market–slowly. The mailer, part of Weehawken, NJ-based

Burpee Holding Files for Chapter 11  Oct 05, 2001 9:30 PM By Moira Cotlier

Warminster, PA–Burpee Holding Co., the holding company of seed cataloger W. Atlee Burpee & Co., filed for Chapter 11 bankruptcy protection in a Philadelphia

Alloy Acquires Dan’s Competition  Oct 03, 2001 9:30 PM By Moira Cotlier

New York–Teen apparel cataloger Alloy has acquired Mt. Vernon, IN-based Dan

The Electronic Catalog: Are E-Wallets Empty Wallets?  Oct 01, 2001 9:30 PM By Moira Cotlier

For the past few years, technology pundits have touted electronic wallets, or e-wallets, as part of the e-commerce future. Multisite e-wallets were supposed

The Electronic Catalog: Adieu to Abandoned Carts  Oct 01, 2001 9:30 PM By Moira Cotlier

Not every online shopper makes it through the virtual checkout line. The industry average for cart abandonment is about 60%, but I would say that realistically

Making Them an Offer  Oct 01, 2001 9:30 PM By Moira Cotlier

It seems that Santa will be scaling back on his gifts this Christmas. Retail observers predict that holiday 2001 will see the softest sales in years.

A Look at Victoria’s Secret Look Book  Oct 01, 2001 9:30 PM By Moira Cotlier

The secret to Victoria’s Secret’s 84-page Fall Look Book is less skin and more fashion apparel. While this is sure to disappoint fans of the company’s

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