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ALC, DMI mull merger  Aug 01, 1999 9:30 PM By Paul Miller

American List Counsel (ALC) may become a bigger fish in the list industry pond. The Princeton, NJ-based list firm has signed a nonbinding letter of intent

Asian crisis control  Jul 01, 1999 9:30 PM By Paul Miller

The financial crisis that hit Asia over the past few years has also hurt some of the U.S. business-to-business catalogers marketing there. But for the

Home Depot ProBook prints in 25 versions  Jun 01, 1999 9:30 PM By Paul Miller

Hardware retail giant Home Depot has 800 stores nationwide, so why should it settle for just one version of its ProBook catalog? Since launching the business-to-business

Tool Crib’s high-powered spin-off  Jun 01, 1999 9:30 PM By Paul Miller

Tool cataloger Tool Crib of the North began selling the DeWalt brand of professional power tools in 1992. Today, the product line represents 5% of the

Rate appeal ruling due  Jun 01, 1999 9:30 PM By Paul Miller

An Appeals Court ruling was expected by early June on the Alliance of Nonprofit Mailers’ challenge to the legality of the January 1999 postal rate increase.

Boosting average orders  Jun 01, 1999 9:30 PM By Paul Miller

This year, 89% of the business-to-business catalog participants in the Catalog Age Benchmark Report on Marketing (February issue) posted average order

Fire rips through Christmas supplies mailer  Jun 01, 1999 9:30 PM By Paul Miller

Kelco Industries, a $5.5 million manufacturer/cataloger of Christmas goods, suffered up to $2.3 million in damages following a fire that ripped through

How are we doing?  Jun 01, 1999 9:30 PM By Paul Miller

Much like their consumer catalog counterparts, many business-to-business catalogers continually research their markets, contacting customers to see if

Not tracking, not tracing…  May 01, 1999 9:30 PM By Paul Miller

After two and a half years of development, the U.S. Postal Service rolled out its parcel delivery confirmation system on March 14. The USPS has hyped

Brylane’s joie de vivre marriage  May 01, 1999 9:30 PM By Paul Miller

Brylane, a $1.3 billion-plus mailer of 11 catalogs, is gearing up for a good time as a subsidiary of the privately held French cataloger/retailer Pinault-Printemps-Redoute

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