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MULTICHANNEL MERCHANT » ARCHIVES FOR STEVE TAMKE
Branding is the relationship that a consumer develops with a product, service, and company through interactions with that company. These days everyone
“What’s new in list marketing?” is probably the question I
As I write this, most catalogers are in the final stages of constructing their holiday marketing and circulation plans. Here are a few of the top issues and concerns I hear from marketers as they prepare for this most important season.
In this highly complex and ever-evolving industry, the days of simply analyzing day-to-day sales in one channel
Strategic prospecting can help you cut promotion costs, increase your response rates, and improve the future value of your customersPostage is increasing!
Posted 18 hours ago
Posted 19 hours ago