MULTICHANNEL MERCHANT » ARCHIVES FOR
Social media has been a charm for some merchants and a flop for others. But even the successful social sellers have made a faux pas or two along the way. And for many, making mistakes while trying to build their “social nation,” as social software provider Mzinga’s chairman/CEO Barry Libert calls it, has meant damaged reputations for their brands.
Apparel cataloger/merchant J. Crew Group announced today that it will be acquired by funds affiliated with TPG Capital and Leonard Green & Partners for $43.50 per share in cash, or a total of nearly $3 billion. Shortly after the company announced the deal, several law firms issued statements indicating they are investigating the deal on behalf of J. Crew’s shareholders.
Baby products merchant One Step Ahead has carved out a solid business selling unique products, and guarantees its customers can shop with confidence in its e-commerce site. The judges of the 2010 MCM Awards clearly felt that confidence, and awarded OneStepAhead.com a Silver in the Children’s Products category.
More merchants are getting their feet wet with mcommerce, but how well are they doing with the channel? The E-tailing Group’s First Annual Mobile Commerce Mystery Shopping Study, conducted in the third quarter, shows that merchants are doing some things right with mobile
At the Mobile Shopping Summit in New York in October, John Tighe, director of ecommerce at Journeys parent company Genesco Retail, talked about the integration of m-commerce across all channels. Here are some of the lessons Tighe said he’s learned along the way.
Amazon.com is spending $545 million to acquire Quidsi, the parent company of Diapers.com, for the same reason the online retailing giant paid $850 million last July to buy online shoe merchant Zappos.com. If you can’t beat them, buy them.
When it comes to making their distribution centers more Earth-friendly, many merchants are willing to adopt green practices. But a few have gone all the
Ecommerce has helped gift cards quickly evolve from paper to pixels. Last year, between Black Friday and Christmas Eve, digital gift card provider CashStar saw e-gift card sales increase 1,129%. Christmas Eve was the highest selling day of the year, …
If you sell apparel and accessories to teens, you
The launch of mobile applications has helped grow sales for invitation-only e-commerce site Rue La La.