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Post By Tim Parry

Lowe’s Debuts Catalog  Nov 22, 2006 4:23 AM By Tim Parry

Home improvement retailer Lowe’s has mailed its first-ever catalog. The Mooresville, NC-based company is using the book to help introduce its Home Accents line

Brookstone Launches Invitation-Only Loyalty Program  Nov 22, 2006 2:00 AM By Tim Parry

Cataloger/retailer Brookstone has launched a cross-channel loyalty program that will be offered to customers by invite only.

Business As Usual For Rubin Response Services  Nov 20, 2006 8:52 PM By Tim Parry

A week after list firm Rubin Response Services was purchased by Omaha-based conglomerate infoUSA and folded into its Walter Karl subsidiary, it was business as usual for the newly-purchased firm.

Ross-Simons Launches Diamond Microsite  Nov 16, 2006 1:01 AM By Tim Parry

Jewelry cataloger/retailer Ross-Simons has launched a Website that it hopes will be a direct challenge to online diamond sellers Blue Nile and Diamonds.com.

InfoUSA Buys Rubin Response  Nov 13, 2006 7:18 PM By Tim Parry

InfoUSA bought another list firm on Nov. 10: Schaumburg, IL-based Rubin Response Services.

WHERE ARE THEY NOW?  Nov 01, 2006 10:30 PM By Tim Parry

Then: Terry SportSkorts debuted as a test spin-off of the Terry Precision Cycling catalog in January 2001. About 105,000 copies of the 24-page book mailed.

Waking the dormant  Nov 01, 2006 10:30 PM By Tim Parry

Looking to grow your active-buyer file? Consider focusing less on prospecting and more on reactivating dormant customers. Targeting inactive customers

Home Depot Drops Two High-End Titles  Nov 01, 2006 9:07 PM By Tim Parry

The Home Depot has dropped two high-end catalogs that it had launched just one year ago. But the big-box retailer has no plans to exit the direct-to-consumer home market.

Brookstone’s Picks Co-ops Over List Rentals  Oct 30, 2006 11:37 PM By Tim Parry

Merrimack, NH-based gifts and gadgets merchandiser Brookstone says it will save “seven figures” a year by turning to the co-ops in lieu of traditional list brokers and managers.

Oxfam America Debuts Online Catalog  Oct 11, 2006 8:47 PM By Tim Parry

Looking to buy someone a cow this holiday season? How about a camel? These are just two of the gifts that can be bought through Boston-based international relief organization Oxfam America’s online catalog

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