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It’s not about the number of Twitter followers and the percentages for Fairytale Brownies. It’s about interacting with customers and engaging in conversation.
“Mobile devices are integral parts of our guests
The goal of the flash site is to help consumers shop for gifts based on a recipient’s personality type and to promote special deals for the week up until Christmas, says Monica Luechtefeld, Office Depot’s executive vice president-e-commerce and direct marketing.
Several merchants are opening their corporate purse strings and incorporating cause marketing as a part of their overall promotion mix. And the timing could be good for retailers hoping to boost revenue during the holiday season. That’s because 56% of …
Apparel merchant Lands’ End has teamed up with the National Coalition for the Homeless to collect gently used coats for the needy.
Outdoor sporting goods and apparel merchant Cabela’s has sold its wildlife-art division, Wild Wings, to RDE Acquisition Co. The deal closed on Oct. 30, and terms of the deal were not disclosed.
Office Depot has released its first catalog that showcases its suppliers that are Historically Underutilized Businesses.
Discount general merchant Sierra Trading Post announced a promotion that it hopes will increase its presence on the Twitter and Facebook social media platforms.
After a contentious battle for proxy votes just before its annual board meeting, the DMA has vowed to change.
Why is Gerry Pike doing this? The DMA seemed to be falling apart, and it had stopped listening to its members. Pike talked with MULTICHANNEL MERCHANT today about why he wants DMA members’ proxy votes, and why the campaign is important to him.
by Pau Sabria
Posted 3 days ago
Posted 3 days ago